The “I Recommend” Beauty Awards are run each year in March. We ask our readers – Canada’s beauty advisors – which products they recommend in over 72 different product categories. There is no prompting with brand or product names; instead we ask which makeup, suncare, haircare, and skincare products they recommend the most and why.
We send out the six-page questionnaire with the March/April issues of Cosmetics and Cosmétiques, as well as to our 1,000 member advisory board, resulting in 650-700 completed questionnaires every year!
These are tabulated and featured in our July/August directory issue each year. Over 70 different products are recognized as winners in a special 30-page section. Winners are welcome to use the “I Recommend” logo on their products for one year.