Jean Paul Gaultier Fragrances Move to Puig



Barcelona-based fashion and fragrance business Puig has announced that as of January 1, it has brought Jean Paul Gaultier scents into its brand portfolio.

Puig has been the majority shareholder of the Gaultier fashion house since 2011. But from 1993 to 2015, the licence for Gaultier fragrances was held by Beauté Prestige International, Shiseido’s perfume subsidiary. 

In a written statement, Puig noted its intention to “reboot” the Gaultier fragrance brand in pursuit of more market share. Fans of Kokorico and Ma Dame should stock up while they can: WWD reports that Puig will be paring down the Gaultier range to its two most popular collections, Classique and Le Male. 

Puig’s portfolio also includes fashion and fragrances under the Nina Ricci, Carolina Herrera and Paco Rabanne brands (all owned); heritage scent-makers Penhaligon’s and L’Artisan Parfumeur (both acquired last year); and licenses for fragrances under the Prada, Valentino and Comme des Garçons labels.