The 2016 “I Recommend” Beauty Awards: New Innovations

To put the spotlight on newness, this year’s “I Recommend” Beauty Awards include 10 categories recognizing products that launched in Canada in 2015 or 2016, with emphasis on innovation. These categories were open to submissions, and we received more than 200 contenders.

After much test-driving, our judging panel* of beauty editors, beauty bloggers and makeup artists helped whittle the field. From there, we invited beauty advisors and pros across Canada to cast their votes on the finalists. Here, this year’s 10 winners in New Innovations.

Photography and styling (throughout): Erik Putz

Photography and styling (throughout): Erik Putz


1. Ole Henriksen Facial Waters, $28 each.
An upgrade from pure H20 sprays, these three hydrating and balancing facial mists come with botanical extracts tailored to skin type. “It’s a satisfying spritz with skincare benefits—everyone needs one on their desk.”

2. Stila Correct & Perfect All-in-One Color Correcting Palette, $59.
With five colour-correcting creams and two tinted setting powders, this selection allows versatility and customized application. “This little compact of medium-coverage formulas is perfect for a makeup artist on the go.”

3. Lise Watier Beauty Cushion Blusher Liquid Blush-To-Go, $34.
Bringing the cushion compact trend to cheek colour, this blush gives a kiss of universally flattering rosiness. “The colour is buildable and easy to blend.”

4. Bite Beauty Amuse Bouche Lipstick, $30 each.
These made-in-Canada bullets combine triple-milled pigments with 12 hydrating oils. “Stunning shades and smooth to wear. This is lip colour at its finest, with the bonus of being all-natural.”

5. Essie Gel Couture, $14 each.
Available in 42 shades, this two-step system delivers a gel-look mani at home—no lamp-curing needed—with up to two weeks of wear. “It’s truly long-lasting, but comes off just as easily as regular polish.”

6. Smashbox Brow Tech Shaping Powder, $27.
This long-wearing loose powder fills in sparseness, mimicking the look of little hairs. “Brow products don’t often come in loose powder form, but this defines while adding volume and the effect is natural.”

7. Maybelline Vivid Matte Liquid, $13.
Packing two times more pigment than the brand’s traditional gloss, these give serious colour payoff. “Unlike many liquid lippies, this goes on smooth and never feels dry or cakey.”

8. Sephora Collection Color Switch by Vera Mona, $23.
Quickly take powder makeup off a brush by swirling it into this textured dry sponge—an especially clever tool for artists needing to change shades mid-application. “Makes the boring job of cleaning brushes a cinch.”

9. Quo Contour Kit, $23.
A trio of powders to bronze, highlight and contour, this sculpting palette includes a mini angled brush for easy blending. “The how-to guide makes contouring
easy for newbies.”

10. Reversa Radiance Cream SPF 30, $48.
This lightweight, oil-free cream features vitamin C and time-released glycolic acid to reduce dark spots and correct uneven tone. “Beyond the treatment ingredients, it has SPF—targeting the root cause of hyperpigmentation.”


*Our 2016 judging panel:

Caitlin Agnew, Contributing Beauty Editor, and Kelly Clark, Assistant Editor, Cosmetics
Caitlin Kenny, Beauty Editor, FLARE
Katherine Lalancette, Beauty Director, LOULOU
Ally Dean, Fashion and Beauty Editor, Hello! Canada
Dominique Lamberton, Associate Editor, Chatelaine
Erin Finlayson, Photo/Market Editor, Today’s Parent
Tracey Ho Lung, Jill Dunn, Liza Herz and Rebecca Pilozo, Freelance Beauty Journalists
Janine Falcon, Beautygeeks
Jessica Desjardins,
Jessica LaBlanche, Hair and Makeup Artist
Christine Cho, Makeup Artist