The New York Fashion Week whirlwind never fails to deliver an abundance of inspiration. Need help distilling it all? Here, a recap of the key runway beauty trends everyone will be asking you about next spring—plus the products the pros used backstage. We humbly suggest bookmarking for future clicking.
Read MoreRita Remark, the lead nail artist for Essie Canada since 2012, has been appointed to the newly created position of global lead educator, the brand announced today. In this role, she will be involved in testing formulas and will launch a professional certification program, Essiecation, to train manicurists worldwide on product knowledge and techniques.
Read MoreFrom now until August 3, nail-polish fans who covet a long-lost Essie lacquer can vote to revive it through the #essiebringback social media campaign. Comments on Instagram, Twitter and the brand’s Facebook page are counted as votes.
Read MoreSalon staple OPI announced today that it’s expanding its retail availability to the Hudson’s Bay. This marks the first time the nail lacquer brand will be sold in Canada outside of salons. Landing now at the department store’s Queen Street flagship in downtown Toronto, it will roll out to 15 additional Bay locations across Canada over the coming months. OPI will also be carried on the retailer’s e-commerce site, TheBay.com, as of August. Shoppers can expect to find all 120 core polish shades and limited-edition collections, as well as the brand’s nail care.
Read MoreTwo years after losing the L’Oréal Canada assignment it held for 15 years to GroupM, ZenithOptimedia is back in the beauty business. Following a four-way pitch said to include Havas Media and Initiative, the Publicis Groupe agency has won Coty’s global print and TV business.
Read MoreOnce the chief marketing and strategic officer at Burt’s Bees, Mike Indursky was a voice for naturals before it became an industry trend, even holding a position on the Board of Directors of the Natural Products Association from 2007 to 2010. But today, as the president of Bliss World, he’s championing another buzzy trend: lifestyle. “The lifestyle of Bliss has always been the lifestyle of happiness,” he says. “Who doesn’t want to be happy? It makes perfect sense and is the next logical evolution. Only Bliss can do it.”
Read MoreAt an awards ceremony last night in Toronto, 34 new products won the Product of the Year Canada seal. Here, some of the beauty champs for 2015.
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