Cosmetics giant L’Oréal Paris has announced that Women of Worth, its grant award program conducted in partnership with volunteer service organization Points of Light, is coming to Canada this fall.
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L’Oréal-owned brands Maybelline, Redken and Essie have announced their official beauty sponsorship of a new Canadian runway event, Digital Fashion Week Montreal.
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Yves Saint Laurent Beauté has launched its Canadian e-commerce site, yslbeauty.ca, live as of today. In addition to the L’Oréal brand’s usual product offerings, the platform will carry web-exclusive products. The website will also grant Canadian consumers early access to select big launches.
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L’Oréal Canada has hired Jared MacKay in the newly created position of chief retail officer. MacKay spent 15 years at Aldo Group, where he was most recently director of store experience. The cosmetics giant created the CRO position in response to changes in the retail landscape and to improve its omni-channel experience.
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