Do New Unisex Scents Mean the Fragrance Industry is Finally Embracing Progress?

“For the better part of the past century, the conventional wisdom—or at least that spouted by the fragrance industry—was that scents were inherently feminine or masculine. It’s a matter of simple biology, of course: the so-called finer sex favours fruits and florals, while manly men everywhere prefer the rugged scents of nature and strong spices.” Read more at National Post.