Estée Lauder Makes its First Investment in a Korean Skincare Company

“Nearly a year ago, Estée Lauder CEO Fabrizio Freda told us that the best way to compete with skin care brands coming out of South Korea — currently the world’s hub of innovation in that arena — was to embrace its trends and technology. Freda’s team had seen South Korea’s domination in skin care coming for some time: Clinique, an Estée Lauder-owned brand, was one of the first to bring BB creams to the US. Now Estée Lauder is drawing closer to the source of South Korea’s advancements in skin care technology.” Read more at Fashionista.