Beauty, Gangnam Style: Why Korea Is at the Industry Forefront

“While the French have long been the global style leader in the sartorial stakes, for decades beauty innovation was being led by Japanese cosmetics companies such as SK-II and Shiseido. But in the last few years, South Korean beauty brands have been claiming a bigger stake of the American beauty market, which is estimated to be $44 billion dollars, according to the NPD Group.” Read more at Fortune.