The Woman Behind Gwyneth Paltrow's Latest Foray Into Organic Beauty

“Entrepreneur Karen Behnke of Juice Beauty has been busy working on the organic skincare and makeup concoctions for over a decade. She recently partnered with Paltrow for Goop’s skincare products (providing the scientific rigor needed), and had Paltrow come on board as a creative director at Juice Beauty, spearheading their new makeup line.” Read more at Forbes.