The Real Story Behind ColourPop and Kylie Cosmetics

“There are the people who suspect ColourPop is simply a fly-by-night brand without real owners, and those who say it's owned by the Illuminati. And, of course, that tiny little rumor about Kylie. Luckily, ColourPop isn't in the business of letting things fester for too long, and we're not in the business of burying the lead, so let's start debunking: No, no, and it's kind of complicated.” Read more at Refinery29.