L’Oréal Acquires Niche Perfumery Atelier Cologne

“Beauty group L’Oréal is adding to its luxury perfume portfolio with the purchase of Atelier Cologne. Launched in 2009, Atelier Cologne today retails at stores including Neiman Marcus, Sephora, Fortnum & Mason and Galeries Lafayette. Niche perfume is a growing category, causing beauty’s biggest players to scoop up small labels to get in on the ground floor.” Read more at Luxury Daily.