This Is the Most Popular Lipstick Brand Among Millennials

“The beauty review site Influenster polled 5,000 millennial shoppers in the U.S. about their beauty buying and using habits, and 19 percent said M.A.C. was their favorite lipstick brand. NYX and Kat Von D shared the second spot, followed by CoverGirl and Urban Decay. The poll also revealed that millennials are kind of makeup hoarders.” Read more at Allure.