Louis Vuitton Unveils Its First Fragrances in 70 Years

“In September, Louis Vuitton will start selling the eagerly-awaited range in 473 stores internationally, each costing $240, with scents ranging from floral to oud and leather. After a failed attempt to launch a fragrance in 1946, this time round, the luxury fashion brand has called upon the expertise of third-generation perfumer, Jacques Cavallier Belletrud, as well as setting up a new base in Grasse.” Read more at Refinery29.