Posts tagged La Roche-Posay
How L’Oréal Built a UV-Measuring Temporary Tattoo

“When L’Oréal pitches you on its new wearable, you envision a Wi-Fi-connected makeup compact or some sort of skin-toning helmet. Or maybe a lipstick tube that’s also a USB stick. What you don’t envision is a sticker—a temporary tattoo with teeny, tiny circuits inside. The beauty company has its own tech incubator, run by L’Oréal tech guru Guive Balooch. His team partnered with sensor-maker MC10 and design firm PCH to create a wearable called the My UV Patch.” Read more at Wired.

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La Roche-Posay Finds Links Between Pollution and Ageing

“The demand for cosmetics and toiletries brands that can counteract the effects of pollution on the skin was once again pushed to the fore at this year’s World Congress of Dermatology (WCD). At the event, L’Oréal brand La Roche-Posay released new studies that confirm how pollution can lead to accelerated visible signs of ageing, especially in those with sensitive skin.” Read more at Cosmetics Business.

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