Volumizing, lengthening, curling—the mascara category makes all kinds of promises, but “messy” isn’t typically one of them. This season, though, the spidery look is runway-cool again: At Nanette Lepore’s Fall 2015 show, “disorganized” lashes (above) sent a “posh rebel” vibe, while the lavishly layered mascara at Giambattista Valli conveyed careless glamour. “The Giambattista Valli girl has been out all night—she took a shower this morning, and the mascara was still all clumpy. She doesn’t bother to remove it; instead, she just reapplies over the top, throws on her clothes, and off she goes," Garland told Style.com.
Now, Maybelline and L’Oréal Paris have launched formulas designed specifically to give haphazard lashes. We took them home to try out over what ended up being an extremely hot and humid weekend in Toronto. Here’s how it went:
Maybelline Volum’Express The Colossal Chaotic Lash Mascara
Taking a page from the big book of YOLO, this mascara aims for a chaotic look that’s sexy in its imperfection. A curved brush delivers two distinct looks: bold volume through swiping, or messy through teasing.
“Applied horizontally this mascara adds instant volume, but turn the wand 90 degrees and it delivers what’s promised—lash chaos. I discovered the trick to achieving the perfectly imperfect look is allowing the formula dry for a minute or two prior to ‘teasing,’ making lashes easy to dishevel without too much clumping together. The result: very Twiggy-esque.” —Kelly Clark, editorial assistant
L'Oréal Paris Miss Manga Rock by Voluminous
This is the first texturizing mascara from L’Oréal Paris, achieving a full finish with a conical-shaped brush and buildable formula.
“If thick, spiky lashes are what you’re after, this mascara is it. My makeup routine was reduced to the bare minimum in this heat wave, and this volumizing mascara offered a casual finish that looked great on its own. The only time I swapped it out for something more lengthening was for a Saturday dinner date, because that’s basically the one instance when you really want doe eyes.” —Caitlin Agnew, contributing beauty editor