“If you’re unfamiliar with Algenist, here’s a primer: Solazyme, a San Francisco-based algae fuel startup, used its technology to create anti-aging skincare using micro-algae compounds as its main ingredient. Enter the Algenist brand, which promises that their algae technology will protect faces from harsh conditions. Algenist uses microalgae-based species to improve the skin’s tone. Now, the San Fran brand is launching the REVEAL Color Collecting collection, which uses naturally occurring algae colors to correct skin tone. The color drops come in apricot, blue, green and pink and are meant to correct specific skin concerns.” Read more at Observer.

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