The L’Oréal Chemist Who’s Changing the Face of Makeup

“Behind the scenes, at the headquarters of L’Oréal Paris, Lancôme’s parent company, [Lupita] Nyong’o’s appointment signaled a broader effort by the cosmetics giant to stay ahead of consumer demand by placing diversity and globalization at the center of its strategy. [...] One of the keys to this strategy is L’Oréal chemist Balanda Atis, who created the (literal) foundation for Nyong’o’s Lancôme campaign and now heads L’Oréal’s Women of Color Lab in Clark, New Jersey.” Read more at Fast Company.