Rethink Breast Cancer wants people to say it with lipstick and ginger, not flowers. The registered charity has launched a new line of products called Give-A-Care, designed to help people give more useful gifts to young women diagnosed with breast cancer. One hundred percent of the collection’s proceeds will go toward funding Rethink’s programs.
Read MoreCosmetics giant L’Oréal Paris has announced that Women of Worth, its grant award program conducted in partnership with volunteer service organization Points of Light, is coming to Canada this fall.
Read MoreBenefit Cosmetics is waxing charitable with its new-to-Canada initiative, the Bold Is Beautiful Project. Throughout the month of May, every dollar from the brand’s brow waxing services—done at its stand-alone Toronto boutique and at Sephora Brow Bars across Canada—will be donated to charity.
Read MoreLush Fresh Handmade Cosmetics has launched a North American campaign to raise money and awareness to help welcome and settle Syrian refugees. The UK-based brand, known for its human and animal rights and environmental campaigns, is looking to raise $450,000 in Canada and the U.S. through the sale of its limited-edition Hand of Friendship soap.
Read MoreLast week, Pantene kicked off its #8or8 challenge, asking women to “choose their 8”—either donating $8 or eight inches of hair (the minimum length needed to be made into a wig) to the P&G brand’s Beautiful Lengths program. Launched in 2007, Pantene Beautiful Lengths helps create free, real-hair wigs for women who have lost their hair during cancer treatment. So far, the program has collected more than 100,000 ponytails in Canada alone and raised the funds to make more than 2,400 wigs, distributed through the Canadian Cancer Society.
Read More
