Posts tagged Nars
François Nars, Beauty Industry King, Says Transparency is the Most Sexy

“The name François Nars elicits starstruck-level status not just in the beauty world, but to anyone who wears makeup. His products are like candy, inciting furious tail wagging every time a new shipment arrives at the office, and his somewhat mysterious demeanor only fuels the legend. Truth be told, the man is charming, quick with a laugh and puts considerable thought into every question he is asked. See for yourself.” Read more at W Magazine.

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The Future of Makeup Tutorials Is Here—And It’s Awesome

“Nars teamed up with Facebook 360 Video to bring you the makeup tutorial of the future, above. The video—which shows NARS lead makeup stylist Janice Daoud creating a spring 2016 beauty look—allows you to control which specific portions of the tutorial you want to focus on, either with a swipe of your cursor or by physically rotating your phone or dragging your finger across the screen.” Read more at Refinery29.

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Nars Expands Into Europe, Sets First Boutique in London

“Nars is in expansion mode with plans to break into the European market with a flagship set to open this summer in London. Bethan Williams, managing director for Nars U.K. and Ireland, said the U.K. is an important territory for the brand. ‘It is currently the number-two market after the U.S. for the brand, and is currently on a double-digit growth performance.’” Read more at WWD.

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