Fresh off the heels of CoverGirl's groundbreaking announcement of makeup artist James Charles as its first male spokesmodel—a huge win for gender inclusivity—the brand is giving us yet another YAS-worthy appointment. The brand's latest beauty ambassador is makeup artist Nura Afia, a Muslim beauty vlogger known for her makeup tutorials. Read more at Glamour.
Read MoreA growing number of male bloggers are now holding court before millions of beauty obsessives across social media, gender norms be damned. Jeffrey Star, a former MySpace it-boy, regularly sells out of his signature lipsticks. Meanwhile, makeup artists Manny Gutierrez and Patrick Simondac command loyal fandoms that, combined, add up to 5.2 million on Instagram alone. Read more at Digiday.
Read MoreThese “beauty boys,” as they’re sometimes called, are not just being accepted into the mainstream beauty world. They are helping to give the cosmetics industry a much-needed modern makeover. Read more at The New York Times.
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