When it comes to unwanted, unregulated chemicals found in so many beauty products, 2016 has been the year of revolt: The Senate held its first hearing on a proposed law to improve cosmetics regulation, and sales of organic beauty products continue to climb. Now a survey has found that more than half of women over 35 — and a whopping 73 percent of millennial women — believe it’s important to buy all-natural cosmetics. Read more at Yahoo Beauty.
Read MoreJared Bailey is the “global brow expert” for Benefit Cosmetics. He travels to about 40 countries every year, talking brows with women. According to Bailey, they like them dramatic in the Middle East, straighter in Korea and with a “soft, fluid look” in his native America. Read More at The Guardian.
Read More“Halfway between homely and aggressive, the new 1950s-style manicure is a subtle kind of boast: anachronistic but assertive. Discreetly polished and well-tended nails like the kind worn by Michelle Obama, Sheryl Sandberg and Oprah are a display of general competence—something closer to a symptom of good health than a strictly semiotic statement.” Read more at T Magazine.
Read More“Just a few days ago, the Instagram accounts of Seoul’s beauty glitterati exploded in a frenzy over a brand-new face mask. In a country known for new technologies, formulations, delivery methods, and, let's be honest, gimmicks, when something catches fire like this, you know it's worth investigating. The mask in question has been dubbed the ‘Iron Man’ for the crazy, armored way your face looks when undergoing the trendy treatment. Its real name is the Advanced Night Repair Concentrated Recovery PowerFoil Mask, and it comes to us from Estée Lauder.” Read more at Refinery29.
Read More“Online searches for ‘halal makeup’ were virtually nonexistent before 2013 and have held a steady interest since, at least based on Google Trends. Market research predicts that the halal makeup market in Saudi Arabia is projected to grow 15% between 2015 and 2020. Many owners of halal cosmetics companies believe the term applies more broadly to a lifestyle that is ethical. When it comes to the actual makeup, halal products are free of any ingredients that have pork or contain alcohol, but other details vary.” Read more at Style.Mic.
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“Within the beauty space, both skincare and fragrance have brands that can be viewed as gender neutral. In skincare, while the majority of the market continues to target specific genders, brands with simple gender neutral packaging and formulations that appeal to both sexes are performing exceptionally well. In a relatively flat skincare market, these types of brands are growing double digits.” Read more at The NPD Group Blog.
Read More“When consumers want to master the latest hairstyle, they use Google Search to find inspiration, advice, and products. Marc Speichert, managing director of global clients at Google, shares the most recent data on the top rising hair care trends—and why there’s a big opportunity for marketers.” Read more at Google.
Read More“You’d think the answer to the query ‘how to grow a man bun’ would be fairly self-evident — ‘do not cut it’ — but apparently not. This year, that particular question was one of Google’s most-searched phrases related to man buns, which was in turn one of the biggest beauty trends clocked by the tech giant. (Understandably, guys also wanted to know ‘how to tie a man bun.’)” Read more at Fashionista.com.
Read More“You can contour your face, you can contour your body, and now you can also contour your hair. Some colorists have begun throwing around the term ‘hair contouring’ to describe a detailed process of strategically highlighting and lowlighting hair to enhance and flatter a person’s face shape.” Read more at Allure.com.
Read More“In days, New York Fashion Week will inspire a burst of beauty trends. But are the runways still the best place to source fresh ideas? Some would argue that Instagram has supplanted some of fashion week’s influence. This summer, at least, Instagram has driven the makeup conversation. Self-made beauty gurus like @Belladelune and @heidimakeupartist have enticed their followers to try ‘clown contouring,’ ‘baking’ and ‘strobing.’ Even if the terms sound new, the methods sometimes are not.” Read more at The New York Times.
Read More“It’s a big day in beauty news over here, because there’s a new trend charter in town that might just provide your Friday workday distraction. Glamour launched the Lipstick Index, a feature that charts beauty trends in real time. The index tracks conversations across social media to give viewers an updated look at what’s hot in beauty.” Read more at Bustle.
Read More“Inside a glossy, perfectly round tomato sits the smooth, creamy surface of a complexion-brightening face mask. A sullen panda bear holds the contents of a cooling-on-contact eye gel. A miffed bunny rabbit contains a pitch-perfect apricot lip tint. Welcome to the Korean beauty shopping experience.” Read more at Vogue.
Read More“The Internet is going absolutely nuts lately when it comes to suggesting kooky beauty routines. Witness baking your makeup, sand art hair and the most horrifying of them all, clown contouring. Clown. Contouring. But now there’s an Instagram-friendly beauty trend happening which doesn’t require 10 pounds of makeup in one application. Meet multi-masking. As the name suggests, it involves applying more than one type of mask, usually simultaneously and on different parts of your face.” Read more at Fashionista.com.
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